Wednesday, 14 August 2013

International Marketing - 8

LIST OF ATTEMPTED QUESTIONS AND ANSWERS


Multiple Choice Multiple Answer
Question
What could be attributed to the removal of trade restrictions in the process of liberalization in agri & allied products?
Correct Answer
Wheat , Sugar
Your Answer
Wheat , Sugar


Multiple Choice Single Answer
Question
Which is the push factor that makes firms go internationally?
Correct Answer
Saturation of the domestic market
Your Answer
Saturation of the domestic market


Multiple Choice Single Answer
Question
What is the meaning of "Standing in the Market" in indirect exporting?
Correct Answer
To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer
Your Answer
To gain credibility in the market if a known distributor can be persuaded to handle the product by manufacturer


Select The Blank
Question
________ can affect the competitiveness of researcher's product against products made within the market.
Correct Answer
Tariffs
Your Answer
Tariffs


Multiple Choice Single Answer
Question
Which of the following is not included in foreign environment?
Correct Answer
Local dimension
Your Answer
Business dimension


Match The Following
Question
Correct Answer
Your Answer

Company provides engineering & construction services and other additional services
Turnkey construction contracts
Turnkey construction contracts

Company undertakes the day to day management of enterprise in target country
Management contracts
Management contracts

Franchisee carries on a business under franchisor's trade name
International franchising
International franchising

To get production to it's own specification from manufacturer
Contract manufacturer
Contract manufacturer



Multiple Choice Multiple Answer
Question
Which of the following are indirect channels?
Correct Answer
EMC , Export broker
Your Answer
EMC , Export broker


Multiple Choice Single Answer
Question
What is important to take pricing decision?
Correct Answer
Competition
Your Answer
Competition


Multiple Choice Single Answer
Question
Which of the following is direct exporting channel?
Correct Answer
Foreign retailers
Your Answer
Foreign retailers


True/False
Question
Switzerland is among the top ten countries, which all together account for more than fifty percent of India's total exports.
Correct Answer
False
Your Answer
False


True/False
Question
Decision to enter export market should be final and it does not call for a roll-back
Correct Answer
True
Your Answer
True


Multiple Choice Single Answer
Question
What does product-mix decision include?
Correct Answer
Packaging
Your Answer
Packaging


Select The Blank
Question
In________, a change is required to ensure adequate protection from environment
Correct Answer
Packaging
Your Answer
Packaging


Select The Blank
Question
The market approach focuses on pricing from the viewpoint of ________
Correct Answer
The customer
Your Answer
The customer


Multiple Choice Single Answer
Question
What does channel-mix decision include?
Correct Answer
Intermediaries
Your Answer
Intermediaries


Multiple Choice Multiple Answer
Question
What are the advantages of direct exporting?
Correct Answer
Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition
Your Answer
Greater control over foreign marketing plan , Quicker information feedbacks on markets, competition


True/False
Question
Exporting is the only avenue of entry into foreign market
Correct Answer
False
Your Answer
False


Select The Blank
Question
India's share in the total world exports in 1950 was around ________.
Correct Answer
0.02
Your Answer
0.04


Select The Blank
Question
________ banks also have good deal of information on commercial agents in various countries.
Correct Answer
International Merchant
Your Answer
International Merchant


Multiple Choice Single Answer
Question
What is the issue in foreign market entry strategy?
Correct Answer
Target product
Your Answer
Target product


Multiple Choice Multiple Answer
Question
This question is based on the case study "Chow Flowers Co. Ltd.". Which are the products to be exported to foreign markets?
Correct Answer
Lily , Rose
Your Answer
Lily , Rose


Match The Following
Question
Correct Answer
Your Answer

Ethnocentric
Similar strategies
Similar strategies

Joint venture
Technology transfer
Tie-up

Contract manufacturing
Tie-up
Technology transfer

Foreign investment
Economic development
Setting own unit



Select The Blank
Question
________ is institutional source which provides market information.
Correct Answer
Chamber of commerce
Your Answer
Chamber of commerce


Multiple Choice Single Answer
Question
How will you recover the fixed/overhead costs in marginal cost pricing?
Correct Answer
Can be recovered from domestic market
Your Answer
Can be recovered from domestic market


Multiple Choice Multiple Answer
Question
What are the advantages of personal selling?
Correct Answer
To provide technical information to the buyers , To know the buyer's reaction instantaneously
Your Answer
To provide technical information to the buyers , To know the buyer's reaction instantaneously


Select The Blank
Question
The main elements of ________dimensions include per capita GDP
Correct Answer
Economic
Your Answer
Economic


True/False
Question
Catalogues contain a list of all competitors with product details.
Correct Answer
False
Your Answer
False


Multiple Choice Multiple Answer
Question
How should the product for indirect exporting be?
Correct Answer
Non-technical product , Consumer products
Your Answer
Non-technical product , Consumer products


True/False
Question
This question is based on the case study "Oriental Silk Pvt. Ltd.". Mr.Patnaik felt that it was high time that he appraises his agents' performance relating to the vast & expanding US market.
Correct Answer
True
Your Answer
True


True/False
Question
The importers & exporters can obtain information relating to the markets & products from EDA
Correct Answer
True
Your Answer
True


Multiple Choice Multiple Answer
Question
What are the risks involved in international marketing?
Correct Answer
Larger volume of transaction , Less knowledge about parties reputation , Longer time in transit
Your Answer
Larger volume of transaction , Less knowledge about parties reputation , Longer time in transit


Multiple Choice Single Answer
Question
What are the aspects of globalization?
Correct Answer
Products with competitive advantages
Your Answer
Products with competitive advantages


True/False
Question
This question is based on the case study "Chow Flowers Co. Ltd.". Japan was a net importer of artificial flowers until 1973, when it became a net exporter.
Correct Answer
False
Your Answer
False


Multiple Choice Multiple Answer
Question
People enter export markets for a variety of reasons like :-
Correct Answer
Recession in domestic market , Higher profitability , Utilization of export incentives
Your Answer
Recession in domestic market , Higher profitability , Utilization of export incentives


True/False
Question
As regards imports into India, Germany is among the top ten suppliers accounting for over 60% of total imports.
Correct Answer
True
Your Answer
True


Select The Blank
Question
________ is one of the contractual entry modes in foreign countries
Correct Answer
Assembling arrangement
Your Answer
Assembling arrangement


Multiple Choice Single Answer
Question
What is happening in developing countries?
Correct Answer
Population & income growing
Your Answer
Population & income growing


Multiple Choice Multiple Answer
Question
What are the factors affecting indirect channel choice?
Correct Answer
The dispersed market , Non-technical product
Your Answer
The dispersed market , Non-technical product


True/False
Question
Joint ventures will prosper only if the partner trust each other and continuously support their common endeavor
Correct Answer
True
Your Answer
True


Multiple Choice Multiple Answer
Question
What are the main objectives of imposing trade barriers?
Correct Answer
To protect domestic industries from foreign competition , To curb conspicuous consumption
Your Answer
To protect domestic industries from foreign competition , To curb conspicuous consumption


True/False
Question
A research proposal describes a plan for conducting & controlling research project.
Correct Answer
True
Your Answer
True


Multiple Choice Multiple Answer
Question
What are the necessary things for good questionnaire?
Correct Answer
Avoiding irrelevant information , Making it easy
Your Answer
Avoiding irrelevant information , Making it easy


Select The Blank
Question
In case of ________ , the manufacturer retains control over marketing strategy, particular pricing, positioning & advertising.
Correct Answer
Cooperative exporter
Your Answer
Cooperative exporter


Multiple Choice Single Answer
Question
What does product mean?
Correct Answer
Bundle of attributes
Your Answer
Bundle of attributes


Select The Blank
Question
________ extends finance to exporters of capital & manufactured goods.
Correct Answer
Export-import bank
Your Answer
Export-import bank


Multiple Choice Single Answer
Question
What is not included in social environment?
Correct Answer
Growth rates
Your Answer
Growth rates


Multiple Choice Single Answer
Question
What is the health & safety regulation on food products?
Correct Answer
Condition under which it is prepared
Your Answer
Condition under which it is prepared

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